Barry M. Lemley, CTC
Senior Consultant

Barry Lemley is based in the Washington DC offices of Consulting Strategies and offers more than 30 years of Airline, TMC, Corporate and Government distribution and technology management experience to the industry.

He offers expertise in:

· Airline strategy and negotiation
· Alternative distribution channels
· Corporate Travel Departments (CTD)
· ARC (Airlines Reporting Corporation) accreditation and M&A process
· Data sources and aggregation
· Environmental issues
· US Government travel policy

He has worked with Garber Travel, ARC, PTC (Partnership Travel Consulting), and HRG (Hogg Robinson Group Consulting Division). His positions have been in management, sales, and consulting positions as well as working for Pan Am in a series of headquarters, US, and foreign assignments.

At ARC, Lemley managed the record growth of the industry’s point of sale outlets to 47,000 with over 180 million annual transactions. He led the automation of the accreditation process and facilitated hundreds of TMC mergers and acquisitions.

As Director Emerging Markets, he co-chaired ARC's Travel Distribution Task Force that drove distribution innovations, which changed the very landscape of the industry. These included Service Fees, E-Ticketing, On-Site Branches, Online and Fulfillment locations and GDS alternatives. Barry successfully launched ARC’s Corporate Travel Department (CTD) program for which he was named one of the 25 Most Influential Executives in the Business Travel Industry by Business Travel News.

Recent travel industry consulting clients include ARC, the US Government, Lowe’s Hardware, Textron, and TRX. He also provides project management and strategic environmental guidance to non-profit organizations.

Mr. Lemley is a member of ACTE's Corporate Social Responsibility (CSR) Advisory Committee. He has served on the NBTA’s Data Privacy Task Force and Aviation Committee as well as ACTE’s Cross Border Initiative. He holds a BA from Marist College and industry certifications from The Travel Institute and The Wharton School.

Yvonne Long
Senior Consultant

Yvonne Long has over 30 years of extensive international travel-related experience. Her knowledge and professional success includes:

  • Global Travel Management
  • Multinational Travel Consolidation
  • Supplier Management/Strategic Sourcing
  • Service Level/KPI Benchmarking 
  • Strategic Meetings Management
  • Traveler Safety and Asset Management

Ms. Long has been deeply engaged in the establishment of global networks and vendor programs working with Fortune 100 organizations such as Microsoft, Citibank, American Express, NBC, and News Corporation. Frequently quoted in industry media, Ms. Long has experience in all travel-related areas including sales, business development, account management, operations, technology, and customer service. She has accumulated significant business expertise with a solid understanding of expanding worldwide travel programs and preferred partnerships.

Ms. Long has a global view of a marketplace that requires constant attention and management, as well as experience establishing resources and relationships around the world and across diverse cultures.

 

Roxy Mize
Senior Consultant

Roxy is travel industry veteran bringing over 30 years of travel industry professionalism that spans GDS, eCommerce, airline, travel agency, big firm consulting and travel education. This is backed by solid business experience in travel industry sales, marketing, business development, strategic relationship management and operations. Roxy's in-depth knowledge of the overall marketplace has provided him with the insight and skills to assist corporate, agency and supplier clients who are making the transition from the traditional supply chain model to meet the demands of a dynamically changing marketplace.

With a foundation in the airline industry in sales management with Pan Am and Saudia, Roxy went on to become Manager of Information Management Systems for Hickory Travel Systems (now part of BTI Americas) providing management and support for accounting, corporate client and internal reporting, Quality Control, rate desk and corporate self booking processes. At System One Amadeus, Roxy served in a variety of leadership roles for 10 years with significant achievements in the development and marketing of key travel agency front, mid and back office products and services, as well as corporate travel management systems. Roxy also served as the GDS's Industry Affairs Representative, primarily on ARC's GDS Committee. At Cap Gemini/Ernst & Young, in addition to serving on the company's Global Center of Excellence for Travel and Transport, Roxy consulted with large travel organizations in sales process development, corporate policy development, product implementation, adoption and ROI analysis, custom GDS negotiations and complex ARC accreditation. At hotelBANK (a subsidiary of MICROS Systems) Roxy was charged with building an exchange of alliances to serve the needs of the corporate B2B market. Throughout his career, Roxy also served as an Instructor with such organizations as Continental Airlines, Houston Community College and System One Learning Services.

PRINCIPALS
SENIOR CONSULTANTS